Anton P.

Anton Parkhomenko

Product Design (since 2016)🔸Design Systems (since 2019)

I'm a seasoned Product Designer who can code, specializing in Design Systems,
Information Architecture, SaaS, B2B, eCommerce, and Data-Heavy Product Design.

About me

Embarking on my digital journey in 2004, I began as a Web Designer and Front-end Developer, crafting early internet experiences that honed my eye for design and technical proficiency. This formative period provided the bedrock for my transition into Digital Marketing, where from 2006 to 2016, I developed a strategic understanding of user engagement and business goals online. Carrying forward this blend of design chops and marketing insights, I shifted focus to Product Design in 2016 and later, since 2019, has evolved into a Design Systems Architect/Manager. Today, my expertise as a Product Designer showcases a depth of knowledge in Design Systems, SaaS, B2B, eCommerce, Logistics, and Data-Heavy products.

Expertise

  • Design Systems Mastery: Not only do I architect and manage scalable design systems, but I also have a proven track record of auditing and standardizing systems for seamless integration. My work enhances design consistency and amplifies team efficiency across vast product architectures.

  • Advanced Information Architecture: By structuring content with clarity and intent, I transform complex data landscapes into navigable and user-friendly experiences, enabling users to access essential information and functionalities effortlessly.

  • Holistic User Experience: From crafting user flows and journey maps to executing detailed wireframes and interactive prototypes, my approach is grounded in a profound understanding of the user's context and goals, ensuring that the final design resonates with the intended audience.

  • Data-Informed Interaction Design: Leveraging my analytical acumen, I blend the insights gathered from performance metrics, A/B, and Usability tests into the interactive elements of design, ensuring a data-driven optimization process that uplifts user engagement and satisfaction.

  • Accessibility Advocacy: Commitment to inclusivity is at the core of my design philosophy. I meticulously apply WCAG guidelines and accessibility best practices to create experiences that cater to all users, regardless of ability.

  • Coding Know-how: My ability to code in HTML, CSS, and JavaScript allows me to collaborate effectively with engineering teams, bridging the gap between design and development and ensuring technical feasibility and high-fidelity implementation of design concepts.

  • Digital Marketing Insight: With roots in Digital Marketing and Front-end/Web Development, I bring a comprehensive perspective to the cross-functional aspects of product design, understanding how to market, optimize, and leverage digital products to their fullest potential.

Key Experience

  • Senior Product Designer / Design Systems
    Shipa Delivery
    Dubai, United Arab Emirates (remote)
    Jan 2021 - Present

  • Design Systems Consulting / Founder
    UXVision
    Grosseto, Tuscany, Italy
    Nov 2019 - Present

  • Senior Product Designer / Design Systems
    Shipa Mall
    Dubai, United Arab Emirates (remote)
    Oct 2021 - Feb 2022

  • Product Designer: UX / UI
    NetCraft
    Bratislava, Slovakia (on-site)
    Nov 2016 - Jan 2021

  • Digital Marketing Consulting / Founder
    Adweco
    Prague, Czech Republic
    Mar 2011 - Oct 2016

  • Digital Marketing Manager
    Freelancer: Self-Employed
    Worldwide (remote)
    Aug 2006 - Mar 2011

  • Web Designer / Front-end Developer
    Freelancer: Self-Employed
    Worldwide (remote)
    Sep 2004 - Aug 2006

Outcomes of my contributions include

  • Streamlined design processes and enhanced collaboration within product teams.

  • Elevated product scalability and flexibility for design iterations.

  • Significant reductions in development time and costs, contributing to improved bottom-line results.

  • Robust product experiences that drive user engagement and foster brand loyalty.

Design Skills

  • User Experience (UX) Design:
    🔸Product Strategy
    🔸User Research
    🔸Experience Mapping
    🔸Information Architecture
    🔸Wireframing
    🔸Prototyping
    🔸Usability & A/B Testing

  • Design Systems:
    🔸Design System Audit
    🔸Design Tokens
    🔸Component Libraries
    🔸Pattern Libraries
    🔸Documentation & Governance
    🔸Version Control
    🔸Design System Metrics/KPIs

  • User Interface (UI) Design:
    🔸Design Language
    🔸Brand Implementation
    🔸Color Theory
    🔸Typography
    🔸Iconography
    🔸Visual Hierarchy
    🔸Grid Systems

  • Interaction & Responsive Design:
    🔸Responsive Layouts
    🔸Media Queries
    🔸Adaptive Design
    🔸Cross-Browser Compatibility
    🔸Animation
    🔸Microinteractions
    🔸Transition Design

  • Accessibility Design:
    🔸WCAG Guidelines
    🔸ARIA Roles
    🔸Keyboard Navigation
    🔸Focus Indicators
    🔸Screen Reader Testing
    🔸Color Accessibility
    🔸Inclusive Language

  • Tools:
    🔸Figma, Sketch, Penpot, Adobe CC
    🔸UserTesting, Hotjar, Google Analytics
    🔸FigJam, Miro
    🔸Zeroheight, Storybook, Zeplin
    🔸Jira, Asana, Trello, Notion, etc.
    🔸Git, VS Code, CodePen
    🔸Slack, Zoom, MS Teams, etc.

Soft Skills

  • Professional qualities
    🔸Adaptability
    🔸Critical-Thinking
    🔸Strong Work Ethic
    🔸Handling Pressure
    🔸Attention to Detail

  • Communication & Collaboration
    🔸Teamwork
    🔸Robust Collaboration
    🔸Effective Communication
    🔸Networking Proficiency
    🔸Receiving Criticism

  • Leadership & Management:
    🔸Mentorship
    🔸Team Coordination
    🔸Issue Resolution
    🔸Motivation & Team Engagement
    🔸Project Planning

Background Skills

  • Front-end Development
    🔸HTML5
    🔸CSS3 & Frameworks
    🔸JavaScript & Frameworks
    🔸Version Control Systems (Git, etc)
    🔸RegEx

  • Digital Marketing
    🔸Google Analytics
    🔸PPC & Contextual Ads
    🔸Search Engine Optimization (SEO)
    🔸Search Engine Marketing (SEM)
    🔸Social Media Marketing (SMM)
    🔸Affiliate Marketing

Languages

  • English
    Professional working proficiency

  • Slovak / Slovenčina
    Professional working proficiency

  • Czech / Čeština
    Limited working proficiency

  • German / Deutsch
    Elementary proficiency

  • Italian / L'italiano
    Elementary proficiency

  • Ukrainian / Українська
    Native or bilingual

  • Russian / Русский
    Native or bilingual

Education

  • BSc Marketing
    Donbas State Machine-Building Academy
    Ukraine
    1999 - 2004

Volunteering

  • Volunteer
    Humanitarian assistance for victims of armed conflict in Ukraine
    Apr 2014 - Present

Contact me

Drop me a line if you'd like to chat about design, discuss joint projects/collaborations, or hire me!😊

© Anton Parkhomenko / UXVision.pro